Email Marketing Services

Email Marketing & Direct Mailing Services from Mot Juste

Effective direct marketing solutions for your business.

Targeted, elegant, and efficient.

Direct mailers – dispatched via email or print – are an excellent way for an organisation to keep in touch. Targeted in their reach, focused in their content and elegant in their design... and hitting that sweet spot in frequency between 'too rare' and 'spam'! At Mot Juste, we combine expertise in communication with dedication in delivery to ensure the perfect fit for your needs – from creating the mailer, to dispatch, to monitoring and reporting on results and response.

Direct mailers are a good method to ensure brand recall even months after the client has had contact with your company. When sent periodically to an authenticated database of contacts acquired over time, a direct mailer serves to remind the client of your great product or service, and the prior relationship shared. They're also useful to communicate internal news and updates to your employees or customers, and notify them of offers and new services.

Our role in creating direct mailing solutions begins with sales consulting to identify focus segments and communication needs. We produce sharp, to-the-point content and creatives. We then print-produce the final version, or create a light, easy-to-load HTML eMailer, and dispatch it to all contacts on the database.

Based on your needs, you may prefer a hard copy mailer which arrives on your target's desk, or an electronic direct mailer (EDM/emailer) which arrives near-instantly in their inbox. You may choose to optimise for time and cost by going digital, or to increase the immediacy of the material through a physical copy of the communication.

With an emailer, you get a light, well-designed piece of communication that can reach your readers wherever they may be, at the time you choose. Avoiding the expense, time lag and waste of paper involved in the print process, an electronic version of your mailer is economical... and eco-friendly. Analysis of the mailer campaign, too, is more effective and immediate than on a print mailer campaign.

Our team also handles collation of replies, database updation and response reporting as you require.

Whether the specific product you require to be dispatched on a regular basis is a mailer, flyer, newsletter, or magazine, Mot Juste has the requisite content, design, production and coordination skills in-house to ensure that the process is a complete success.

We find that, in order to ensure standardisation and regular creation of interesting, engaging mailers, the most effective method of operation is under a retainership agreement. This allows us to act as a part of your organisation. However, ad hoc involvement is possible too.

With all our services easily available online and over email, Mot Juste can work with clients anywhere in the world. Contact us today to find out how we can work together.

Get in touch today!

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