Your clients find you in various ways. An advertisement hoarding. A Google search. A newspaper article. A visit to your website. A published case study. A word from their social circle, online.
Even once the contact comes in, in today's crowded marketplace, conversions are no longer simple. Clients look to buy into a brand... but creating and maintaining a brand is easier said than done for SMEs with modest budgets!
To optimise the effectiveness of your marketing spend, avoid traditional avenues of television and newspaper advertising. Instead prioritise consistently good, honest communication across all new marketing channels... whether digital or print.
Your communication materials - brochures, websites, presentations, posters, banners, user manuals, eMailers, events and their collaterals, social media posting, blog posts, case studies, and so much more - need to be informative and true to your brand positioning, and regular in their frequency as well.
That's where Mot Juste comes in.
A one-stop solution provider for pocket-friendly brand building, we combine presentation and language skills with an understanding and appreciation of brand identity born of rich experience, bringing you high-quality, consistent, calibrated, cost-effective communication.
From consultation and strategy to content writing and graphic design, implementation and dissemination of communication material, we perform every stage of the process, for every piece of business communication material that you could need.
We at Mot Juste act as part of your team. We form a bridge between the client and your business. From end to end, you can trust us with all your communication tasks. Authoring, editing, graphic creation and design, typesetting, layout, animation, print-production, social media maintenance and updation, search engine optimisation, coding for online communication... we do it all, and well.
Through our twenty five plus years of experience, we've found that the kind of holistic, consistent, calibrated communication is best delivered under a retainer agreement bound by non-disclosure and confidentiality clauses. The typical SME requires most, if not all, our services - easily bundled and presented to the client as a kind of "time-share" of Mot Juste.
Signing on with us gives you rights to all our services, as required by you in your specific circumstances. It allows Mot Juste to function as a true part of your organisation, to be a part of every communication loop that matters, and to add value to communication which might not otherwise be given the attention it deserves, such as management communiques and in-house briefs.
We recognise that a company's identity, reputation, and even actual sales depends on the quality of its communication - in content, appearance and logical presentation. That's why we spend dedicated time and effort to understand the unique demands and pressures of each individual client, to relate to you and understand you before we communicate for you.
With Mot Juste, you get more than just a reactive supplier or an abstract consultant. We are your marketing arm's natural extension.
We are happy with the website that you have designed and set up for us. Every now and then, our contacts say to us, "The website looks great!" On top of that, your team is responsive, reliable, and professional. Working with your team in India from Hong Kong is without difficulties and has been a pleasure.
Anima Magazine, Hong Kong
Your team has been maintaining the Blue Star website for over a year now. Their understanding of our requirements is good, making tasks easy to convey and accomplish. We are impressed by the flexibility in your approach, as this makes your team address client needs efficiently and on time.
Blue Star, India
Your team has been giving me proactive and outstanding service in multiple communication areas such as website maintenance, design and typesetting of reports, etc. It is a pleasure working with your committed and talented team.
The printed material look really good and definitely exceed our expectations. We thank you for your commitment to the project and timely responses. It's a job very well done and we would be more than happy to recommend you to others requiring these services in the UK.
Cherish Chocolates, England
I heartily recommend this agency to anyone seeking fast, efficient and yet cost-effective website design and maintenance work. I base this on my personal experience with them of over 3 years.
We have been designing and typesetting our quarterly 64-plus page ECC News here for over 5 years now without break and find your team to be cooperative, committed and eager to please.
L&T ECC, India
You have been an ideal foil to our primary agency in helping us in our MarCom efforts, handling BTL activities efficiently and cost-effectively. After having used your services for over a decade now, we can vouch for your reliable and dependable support.
R S Priya
Blue Star, India
It has been a pleasure to work with your team in producing Tapovan Prasad, the monthly magazine of the Chinmaya Mission. For the last 15 years you have given us unstinting support with your expertise, courtesy and flexibility in understanding our needs.
Tapovan Prasad, India